Put Your Mailing Lists on Top with Contextually Targeted Advertising

As List Manager, one of your biggest challenges is persuading List Brokers to consider your mailing lists when making recommendations to their clients. Advertisements can cost a lot of money without delivering the results you need. In person meetings are effective, but they are expensive and time consuming. And you can only make so many calls before becoming an annoyance. So, how can you feasibly be on the top of a Broker's mind every time they develop a recommendation for their client? NextMark has the answer...

NextMark's Contextually Targeted Advertising (or "CTA") enables you to promote your mailing lists on the top of every search performed by List Brokers while they are formulating recommendations for their clients using:

• The NextMark List Finder
• The NextMark List Brokerage System
• The A+ Lead Finder for Salesforce.com

With CTA, you can:

• reach the right audience - active mailing list buyers
• with the right offer - your list that best meets their search criteria
• in the right place - at the top of their search results
• at exactly the right time - while they are making their purchasing decisions.

No other advertising method has the power of NextMark's CTA. It simply does not get any better than this!

Here's how it works: With every search performed, the CTA Engine uses a proprietary algorithm to select which of your lists best meets the user's search criteria. The chosen list is then presented to the user in a highlighted area at the top of their search results. Your listing contains a hyperlink to complete data card information and a button or checkbox to include your list in their recommendation. In other words, your list is only one click away from being purchased!

More than 185 companies use the NextMark List Brokerage System to choose lists. Many more use our List Finder. In the last 12 months alone, NextMark users have made more than 130,000 list recommendations to their clients. These recommendations have led to more than $175 million in list orders. CTA can help you capture a larger share of this order flow.

The CTA Program is limited to 15 positions -- 3 per weekday. A position in the CTA rotation starts at $1,100/month. Discounts are available for quarterly (5%) and annual (10%) orders. For more information about this service or to reserve your CTA positions today, call NextMark Sales at (603) 643-1307 or sales@nextmark.com.